Bank of Bogota.
Client: Bank of Bogota - Digital
Role: UX-UI Designer
Date: 2020 - 2021
RESEARCH & STRATEGY
E2E Design Cycle
Mapped stakeholders across in-house teams, and clients to define user experience, scope features and responsibilities for the MVP. We delivered multiple UX artefact which sort the research insights, customer behaviors and potential functionalities for the MVP.
USER FLOW
Seamless transfer experience
Simplified B2B payment flows — from selecting a beneficiary to confirming the transfer — reducing steps and increasing user confidence.
